Essay on Book Review True Professionalism - 844 Words

Brian Lawson Mrs. Jochim Entrepreneurship Book Review 12/1/05 About the Author David Maister is a world-wide management consultant to professional service forms. He consults to lawyers, accountants, and other services. Has consulted globally for over 2 decades. David provides firms with different ideas, strategies, and designs, but ultimately the firm usually makes an internal committee to make the strategy. His areas of expertise are strategy, marketing, human resources, organization, compensation, reward systems, and profitability improvement. David believes that it is better for firms to make their own decisions under the guidance of his counseling, but always presents to companies that have specific goals in mind to†¦show more content†¦The book also talks about the life of a professional. It talks about how life for professionals has gotten harder with recent business. Small business professionals have to fend off big businesses that dont care for their customers or care about fair business. Unprofessionalism is commonly fo und in bigger business that dont have a strong bond between customers and the staff. Big business just shuffles people in and out of the store, selling their goods and not caring if it is what the customer really needs. True Professionals care about their customers, they care about their situation, and what they like and dislike. The book talks about incentives and rewards programs. Some businesses use cash rewards given to employees for good work, sort of like commission. What businesses dont realize is that having employees motivate themselves to achieve incentives can only last a little while. Employees need more motivation. Motivation from employers doesnt have to be rewards or incentives, but a simple Good job. Or Keep up the good work. Can keep employees happy. Incentives are a good thing to have and use, but there has to be more to it. The book says that you should act helpful from the beginning, not once you get paid. Be helpful from the beginning. Since you are a professional and that is your business, you are obligated to help a customer who generally knows much less then you do about the topic.Show MoreRelatedThe Civil War and Reconstruction1315 Words   |  5 Pagesprimary concern. It is often argued that one or the other was the main reason for the conflict, but they both played a major part because the people of the Northern United States and the Southern states of the nation lived such different lives. It is true that people in the North had owned slaves until very recently in the nineteenth century, but that time had passed and Northern states had rescinded the rights of humans to own other humans (especially in the chattel sense because people still had servantsRead MoreHow Patients Are Using Social Media1421 Words   |  6 Pagessociety, many individuals are using social media and other platforms to obtain information about their health and their providers. If an issue arises regarding a person’s health, chances are that t hey will most likely do a quick Internet search to review their symptoms. Websites such as Web M.D. and others allow patients to gain access to information about their health faster than ever before. In his essay on healthcare and social media, author Gary Lawson (2014) asserted that websites like theseRead MoreBlog Essay1163 Words   |  5 PagesThis also makes your readers feel more engaged and trust your website more. 2) Start a review section People tend to trust a commodity, product, service, and website using reviews, testimonials and feedback. Thus, if you have an online store with a blog in it, ensure you have a review section where customers can rate the items they have bought and give more details. However, you need to ensure that the reviews are related to what your website is about. For the online store blog, also write articlesRead MoreMy Role As An Educator1014 Words   |  5 Pagesparticipant. Not only that, but as educators, it is important to maintain professionalism at all times by communicating with co-workers and parents. Moreover, true meaning of pedagogical process is considered the art of teaching. It is the way an educator teaches the child. Personally, I think that guiding the child in a positive manner is the best way to teach. Children can learn how to do many things by someone teaching them or reading a book, however it is important that we provide the children with correctRead MoreIFAC and APB: Ethical Standards for Accountants Essay1552 Words   |  7 Pagesbehaviour that are designed for both practical and idealistic purposes. In the accountancy profession, professional accountants should follow a set of rules and values to be able to execute the objectives needed to the highest standard of so called professionalism. IFAC requires throughout the world that accountancy bodies should issue codes of conduct not less rigorous than its own. Members are required to examine the spirit of the code as well as the specific requirements. Disobedience can lead to disciplinaryRead MoreThe Relationship between Slavery and Freedom in Provincial Chesapeake753 Words   |  4 Pagestwo problems (in Jeffersonian philosophy, at least) to the colonists: the inevitable debt they would incur, and their migration to positions of manufacturing. Only through the revelation of slavery were the Virginians able to begin comprehending the true meaning of freedom. The riff-raff that began populating Virginia in the mid-1600s were people who had been forced out of England for punishments sake, hope of a new life, or just general disapproval of English life. These men (men outnumberedRead MoreThe Importance Of Teacher Leadership And Empowerment983 Words   |  4 Pagesrole versus a leadership role. Their responsibility primarily involved dispersing information from the administration to their counterparts and taking information back to administration from the group. Their position lacked decision-making power and true leadership that brings about â€Å"real† change. Many continue to view these tasks as opportunities for teacher leadership; however, recently, the position of teacher leader has taken on a more active and involved role. It is my belief, the rationale behindRead MoreAmazon.Com E-Business Model1341 Words   |  6 PagesAmazon.com’s E-Business Model Amazon.com’s E-Business Model This paper will discuss how the largest retailer of books, Amazon.com has expanded into many other markets besides books and maintained profitability. It will examine how Amazon was able to maintain its brand identity and also look at whether Amazon should consider retail locations. Furthermore this paper will compare and contrast the websites of Borders.com, Barnes and Noble.com, and Amazon.com according to the functionalityRead MoreRachel Louise Carson and the Environmental Movement Essay1361 Words   |  6 Pagesfirst novel, Under the Sea-Wind, received positive reviews but was released a month before the attack on Pearl Harbor.3 The country went to war and Carson’s novel did not receive as much attention as she had hoped. â€Å"The world received [Under the Sea-Wind] with superb indifference,† Carson admitted. Her second novel was a completely different story. The Sea Around Us was completed and immediately had an excerpt from it published in The Yale Review, w hich led to a condensed, 3 chapter summary beingRead MoreA Neglected Anniversary Of The New York Evening Mail1527 Words   |  7 PagesNeglected Anniversary† in the New York Evening Mail. Mencken created his own history of the bathtub and released it to the public in 1917. The manner in which the article is written completely deceived the readers; many truly believed Mencken’s account was true, and the story was believed for quite some time, even after Mencken revealed the truth. The developing trust in journalism and a journalist’s word during the early twentieth century created for the instant acceptance and longevity in belief of Mencken’s

A Clockwork Orange - 1450 Words

Anthony Burgess A Clockwork Orange is a dystopian novel set in an oppressive, futuristic state. Published in 1962, A Clockwork Orange is an extremely intense, graphic, and, at times, horrifying novel. A reader begins to question their own values as they become numb and desensitized to the violence at hand. Both behaviorism and free will is occurring throughout A Clockwork Orange. A Clockwork Orange brings up a question, how much control of our own free will do we actually have? Do we really control our own lives, or are they subject to the cards we are dealt? In A Clockwork Orange, behavior analysis and free will are displayed. Human nature has long since been in question. Alex is an extremely interesting character. He is a†¦show more content†¦Alex had control over the things that he was doing, and then it was taken away from him. We have very limited control over what we do because society takes our free will away. Behaviorism has a relation to free will. Watsonà ¢â‚¬â„¢s view on behaviorism is â€Å"...psychology should embrace behavior as its subject matter and rely on experimental observation of that subject matter as its method† (Moore 451). Also Watson published his paper Psychology as the Behaviorist Views It, and in this paper he states: â€Å"Psychology as the behaviorist views it is a purely objective experimental branch of natural science. Its theoretical goal is the prediction and control of behavior. Introspection forms no essential part of its methods, nor is the scientific value of its data dependent upon the readiness with which they lend themselves to interpretation in terms of consciousness† (Harzem 6) Watson set the stage for behaviorism, which soon rose to dominate psychology. Watson went a little overboard in that paper. But on the good side, he attracted many enthusiastic followers, became the national interest, made headlines in national newspapers, and was the subject of many articles in popular periodicals. But then there were troubles that Watson’s experiment wasn’t considered â€Å"Science† (Behaviorism For the New Psychology)Show MoreRelated A Clockwork Orange Essay: Blindness in A Clockwork Orange970 Words   |  4 PagesBlindness in A Clockwork Orange In the novel, A Clockwork Orange, Anthony Burgess has tried to show the importance of individual freedom over doing the right thing. He has taken an extreme example of violence and perverse acts to accent his strong belief. It is my opinion that Burgess has been blinded to some essential truths in his quest to ensure personal freedom. Personal freedom can be described as acting upon your own accord and not becoming restricted by the social paradigm in which youRead More A Clockwork Orange Essay551 Words   |  3 Pages A Clockwork Orange Authors who write of other times and places help us to better understand our own lives. Discuss A Clockwork Orange in terms of that statement. nbsp;nbsp;nbsp;nbsp;nbsp;A â€Å"clockwork orange† can be described as something that has a convincing outer appearance yet in the inside is merely controlled by outer influences, such as a clock set in motion by its owner. In A Clockwork Orange, Anthony Burgess takes us into the future where violent criminals are forced to be â€Å"goodRead MoreEssay on A Clockwork Orange916 Words   |  4 Pages I think that A Clockwork Orange is a book worth reading because it is relatable, makes you think, and is interesting. The author, Anthony Burgess, was born February 25, 1917. At the young age of two his mother passed away. He was brought up by his aunt and later his stepmother. Even with such an unstable childhood Burgess continued on to enroll in college and major in English. He had a passion for music, which he expressed in the main character of A Clockwork Orange. Burgess wrote several accomplishedRead More A Clockwork Orange Essay553 Words   |  3 PagesA Clockwork Orange We are first introduced to Alex (Malcolm McDowell) in the company of his posse, strangely sipping drugged milk in a freakish bar with anatomically indiscrete manikins serving as tittie-taps and tables. The ensuing scenes flash from Alex and his three droogs brutally beating an old man to a violent rape scene to a semi-chaotic gang-brawl. The story is of Alex and his love of the old ultra-violence, his act of murder, his betrayal and imprisonment, and his cure (twice). Read MoreAnthony Burgess and A Clockwork Orange987 Words   |  4 PagesImagine existing in a world run by sadistic and insane street gangs who reek havoc on innocent civilians, and there is absolutely nothing you can do about it. Anthony Burgess created this world through his novel, A Clockwork Orange. Anthony Burgess was born in 1917 and died in 1963. A lot of social changes occurred during this period of time, such as: the roaring twenties, prohibition, the Great Depression, World War II, the fall of the Berlin Wall, and many more. Burgess not only lived through thoseRead More A Clockwork Orange Essay612 Words   |  3 Pages A Clockwork Orange nbsp;nbsp;nbsp;nbsp;nbsp;To leave out the final chapter of A Clockwork Orange is to change the entire meaning of the novel; as Burgess says in the introduction, his story is transformed into a fable. Without the last chapter the reader is left with a dark and pessimistic theme, that absolute good and evil exist in this world and it is possible for a man to be pure evil. Alex is conditioned and unconditioned, and in the end all indications point to a malicious life of crimeRead MorePleasantville And A Clockwork Orange Essay1335 Words   |  6 Pages Pleasantville and A Clockwork orange are both films that have certain things that are abnormal. 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More specifically, [The ethical promise that A manRead More A Clockwork Orange Essay2139 Words   |  9 PagesA Clockwork Orange Eat this sweetish segment or spit it out. You are free.amp -Anthony Burgess Anthony Burgess has been heralded as one of the greatest literary geniuses of the twentieth century. Although Burgess has over thirty works of published literature, his most famous is A Clockwork Orange. Burgess’s novel is a futuristic look at a Totalitarian government. The main character, Alex, is an amp;quot;ultra-violentamp;quot; thief who has no problem using force against innocent citizensRead MoreA Clockwork Orange, by Stanley Kubrick1139 Words   |  5 Pagesadaptation of Anthony Burgess’ 1963 novel, A Clockwork Orange has been used to explore contemporary anxieties. A Clockwork Orange takes place in an outlandish and dreary vision of future Britain governed by an oppressive, totalitarian super government. 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The Importance of Having an Identity Free Essays

Henry Lawson’s poem Second Class Wait Here (Second Class) shows that when an identity is forced upon an individual (an outcome of class labelling) they may struggle to feel a positive sense of belonging. Gordon Bennett’s three-panel canvas artwork Triptych: Requiem, Of Grandeur, Empire (Triptych) exemplifies how strongly accepting one’s identity under difficultcircumstances leads to a deep and enriching sense of belonging that may extend out to others. Through the shepherd Corin, Shakespeare shows that a strong sense of identity can overshadow the derogations made by others. We will write a custom essay sample on The Importance of Having an Identity or any similar topic only for you Order Now When Touchstone claims in Act Two that he is one of Corin’s ‘betters,’ Corin replies contentedly ‘Or else are they very wretched. ’ Further on in the play, Touchstone uses simile to describe Corin ‘like an ill roasted egg, cooked all on one side’ when claiming Corin to be ‘wicked’ having never been to court. Corin, happy with his bucolic lifestyle, shrugs off each remark stating ‘Thou have too courtly a wit for me – I’ll rest. ’ Contrastingly, Lawson in his poem Second Class shows how a lack of acceptance to one’s identity leads to a negative outlook on one’s circumstances.At the railstation Lawson works he feels surrounded and held back by signboards stating ‘Second Class wait here. ’ To Lawson, the signboards become metaphors for social labelling and cause him†¦ At suburban railway stations – you may see them as you pass – There are signboards on the platform saying ‘Wait here second class’: And to me the whirr and thunder and the cluck of running gear Seems to be forever saying, saying ‘Second class wait here’ – https://www. oppapers. com/join. php? join_type=free How to cite The Importance of Having an Identity, Papers

Corporate Socials Responsibility

Question: Describe about the corporate social responsibility. Answer: Introduction Corporate social responsibility (CSR) also referred to as corporate citizenship or corporate governance has become one of the most of debated issues in the present day business discussions. There are many views about what constitutes CSR, why it is important and how to integrate CSR into the business culture of an organization. Essentially, CSR is form of corporate self-governance and a long-term commitment of an organization to conduct business in a socially responsible, sustainable and ethical manner (Carroll 2015). Corporate social responsibility is a means of incorporating ethical business practices and regulations into the business organizations and its operations. This essay, therefore, aim at discussing and analysing corporate social responsibilitys contemporary controversies and architecture. In the modern business context, the role of CSR has become even more important, as it aims at sustainable development and increasing organizations participation in community development. Therefore, it is important to understand what are the current trends in the CSR and how the CSR activities of corporations are defining the business environment and what are its future implications. Corporate Social Responsibility Corporate social responsibility can be defined as a business approach that aims at sustainable development by delivering economic, social and environmental benefits for all the stakeholders. CSR, however is a very broad term and includes many elements such as corporate governance, health and safety, environmental issues, human rights, and contribution to economic development of stakeholders. Although, CSR many definitions the underlying principle is to drive change towards sustainability (Pedersen 2015). The current discussion on CSR aims at finding the right answers to questions such as how an organization can generate legitimate profits? What should be considered a fair distribution of a corporations wealth between shareholders, employees and the society? Are companies are required to put part of their wealth back into the society? Can markets be relied upon to set fair prices of labour, resources and products? Do government needs to monitor corporations CSR? (Preuss 2013). Business ethics being a part of the broader concept of CSR has always been a hot topic. It is the responsibility of business corporations to serve the society where it operates. In spite of all issues related to what constitutes ideal definition of CSR and how an organization can integrate CSR in the core business policies, there are some companies that have set good examples for other corporations to follow. CSR when implemented and incorporated in the true sense can lead to many benefits to the organizations that cannot be analysed immediately but has long term positive outcomes. CSR helps in character building of the organization and helps in enhancing brand value and sustained business operations. There are some organizations that have taken the concept to a whole new level by being socially and environmentally proactive about organizational roles and responsibilities in relation to its stakeholders and the society it serves (Weiss 2014).One such example can be Starbucks. The company has pledged to provide full tuition fees to its employees for all four years of college with no commitment to stay back with Starbucks post graduation. Over the past few years, the company has undertaken many steps to help in the development of its stakeholders. The company had voluntary shared its profits with its employees by providing them with health care facilities, pre-tax stock gains and pension contributions (Korschun et al. 2014). Previously corporate social responsibility has been understood as the charity or philanthropic works performed by business corporations. In addition, due to increasing concern for the environment, business corporations actively started undertaking initiatives to conserve the environment. However, the concept of CSR is very broad and includes business ethics, legal compliance, community investments, employee welfare, transparent reporting of financial statements, environmental management, sustainability, bio-diversity conservation, human rights, corporate governance, and fair and transparent business practices (Aguinis and Glavas 2012). The current trends in CSR focuses on both internal and external stakeholders of the organization i.e. employees, shareholders, and community as a whole. The CSR aims at building a long-term and mutually beneficial relationship with the organizations stakeholders and society by large. Business corporations need to develop voluntary and mandatory reporting relating to the business. The general principles of ethics and morality should be incorporated into the business practices in such a manner that business generates sustainable wealth for itself and help in development of society and environment (Cheng et al. 2014). In spite of extensive discussion on the CSRs main objectives and, how it can help the organization, society, and environment in achieving sustainable development, there is huge difference between theory and practice. Most of the business organizations see corporate social responsibility activities as means of hiding their unfair business practices and presenting a favourable image of itself in the society. The emergence of various scandals in the recent past validates this point (Ragas and Culp 2014). For instance, the financial scandal of Enron Corp. not only lead to bankruptcy of the business but also severely affected its stakeholders such as employees, shareholders, society and government. It is the responsibility of business to help in the wealth maximization of it stakeholders and follow fair business practices to protect the interests of its stakeholders. Volkseagen exemplifies the similar breach of CSR core policy. Volkswagens emission scandal that was due to companys fiddlin g of diesel exhaust pollution tests comes under the purview of unethical business practices. On the one hand, the company presents itself as socially and environmentally responsible business while at the same time indulges in such unscrupulous business practices that puts the environment at risk (DesJardins and McCall 2014).The Volkswagens case is a classic example of CSR failure. The company deliberately developed defeat devices (software) that have circumvented the emission tests and this has helped the company to become number one carmaker in the Germany. The company has completely ignored the principles of corporate social responsibility and manufactured and marketed cars that produce 40 times of the permissible nitrogen oxide emissions. This had serious environmental implications that slowly poisoning the environment and put the interests of its stakeholders at risk (Schneider and Schmidpeter 2012). In the light of these two examples, it can be said that business corporations are not as responsible as it expected of them. To maximize profits, defeat competition, and to achieve success, companies are deliberating violating the principles of business ethics and corporate governance. The practices such as falsification of accounting reports, excessive exploitation of natural resources, unfair trade practices, violation of human rights at factories (especially in underdeveloped and developing countries), environmental degradation are still in practice and corporate social responsibility has become just a kind of obligation or compliance that corporations undertake (Mirvis 2012). As mentioned, the underlying principle behind corporate social responsibility is to device means for sustainable development and doing business in a ethical manner so that overall development of the society can achieved. CSR is a form of corporate self-governance and it is necessary that business follow the principle of integrity and ethics. However, as evident from the cases of Enron and Volkswagen that business corporation are still struck in the industrial age where the sole purpose of business is to maximize profits at any cost. CSR has become a mask under which corporations hides their true intentions and tries to present a positive or socially responsible image. Therefore, it is important for the government to closely monitor businesses internal operations and CSR practices being followed by corporations, as business corporations have not been able to monitor and internally govern unethical and unfair business practices (Vogel and Trapp 2014). Corporate governance is determined by corporations internal code of ethics, vision and mission statements and leadership style. Although, CSR is determined by free market conditions and organizations self-responsibility towards the community they serve, it may be beneficial for the community if the government supervises and controls the CSR of business corporations. Government have better understanding of community needs and business organizations works better under legal regulations rather than the free market. Government can enforce moral and ethical principles on indifferent corporations (Servaes and Tamayo 2013). CSR is something that requires normative and descriptive study, government involvement, legal framework, and market dynamics. CSR is quite important for decision-making and actions since it is related to director, managers and other participants from corporate sectors. For instance, Australia has taken major CSR regulatory inquiries in 21st century. Being a member of G20 it is one of the biggest economies in Asia pacific region which has increased its significance towards creating sustainability framework and investment (Cavico 2013). Recent debates regarding the CSR Strategy are mainly concerned about the fair distribution of organizations wealth between the shareholders, employees and society. CSR, which is the global challenge of 21st century, can be explained in many different angles. It focuses on governmental, legal and business framework and corporate responsiveness to the system of governance and ensures responsibility in todays business environment. Many public, private and community sectors are engaged in CSR activities. They have taken measure to standardize CSR initiatives in UN, EU, UK and a host of other countries which are involved to review the CSR issue in their corporate policy and practices. Todays CSR is characterized by increasing public awareness which has taken it to a new level (Ofodile et al. 2012). A recent study has revealed CSR in USA has drawn clear lines between political and business responsibility and raised skepticism towards CSR for being socially responsible (Korschun et al. 2014 ). New rules and regulation should be implemented in practicing CSR. In this essay the concept of CSR strategy and the different dimensions of this concept have been analyzed. How the strategy is affecting the modern business industries and the different types of use of the strategy are the major parts of the essay (Mousavi et al. 2013). The purpose of CSR is to improve the standard of the business with societys expectation. It reflects a good image of the company, providing competitive advantage and influencing decisions of the management to create sustainable environment (Lins et al. 2015). The business environment has become more competitive and to bring success in business it has to build relationship with stakeholders, communities, and suppliers. Therefore, maintaining these relationship focuses on people centric corporate strategy which identifies the need of corporate social responsibility (Rossouw and Van 2013).The management seeks to achieve optimal balance by giving response to diverse group of people those are impacted by its decisions and those have a stake in the business. While explaining CSR each enterprise responses to CSR in its own way which is dependent on the core competency and the interest of shareholders (Kitzmueller and Shimshack 2012). Hence social responsibility is a vision that symbolizes i ts relationship with the business and society. It is considered as investment which is a continuous process and need continuous improvement. It is linked with profitability in terms of improving the community where the company operates the business, ensure fair wages, pay taxes, it invests in services (Kilkenny 2014). Conclusion From the above discussion, it can be concluded that corporate social responsibilities are one of the main aspect of business development and business organizations need to develop their CSR in such a manner to benefit its stakeholders and community by large. The principles of business ethics and morality of doing business must be the guiding principle for an organizations CSR. In spite of, its importance in business development and long-term benefits, many organizations view CSR as a necessary evil and have adopted superficial policies to comply with the legislative requirements of business. However, those organizations who have adopted CSR in its true spirit enjoys greater trust from the community. The business organizations are focusing in this area for improving the brand image, internal business structure in order to get the sustainable competitive advantages. In this area, the employee benefits, customer loyalty, shareholder engagements are the important factors of the business strategy for practicing the corporate social responsibilities. Both the social and environmental development are important for achieving the desired level of success in the business operations. It is the responsibility of the business organizations to contribute in the development of a better, healthier and cleaner environment and society. In this concern, the core business activities should be properly aligned with the goals of the CSR. It has been found that the business organizations with good CSR practices perform better and achieving success in long term growth. After analysing all the concerns of the CSR strategies and practices, it can be said that the CSR practices have become must for the business organizations. References Aguinis, H. and Glavas, A., 2012. What we know and dont know about corporate social responsibility a review and research agenda.Journal of management,38(4), pp.932-968. Brammer, S., Jackson, G. and Matten, D., 2012. Corporate social responsibility and institutional theory: New perspectives on private governance.Socio-Economic Review,10(1), pp.3-28. Carroll, A.B., 2015. Corporate social responsibility.Organizational Dynamics,44, pp.87-96. Cavico, F.J., 2013.Corporate Social Responsibility. ILEAD Academy. Cheng, B., Ioannou, I. and Serafeim, G., 2014. Corporate social responsibility and access to finance.Strategic Management Journal,35(1), pp.1-23. Clapp, J. and Rowlands, I.H., 2014. Corporate social responsibility.Essential Concepts of Global Environmental Governance, p.42. Council, E.B. and Gayton, R., 2012. Corporate social responsibility. DesJardins, J.R. and McCall, J.J., 2014.Contemporary issues in business ethics. Cengage Learning. Kilkenny, S., 2014. Corporate Social Responsibility.Network Journal,21(3), p.24. Korschun, D., Bhattacharya, C.B. and Swain, S.D., 2014. Corporate social responsibility, customer orientation, and the job performance of frontline employees.Journal of Marketing,78(3), pp.20-37. Lins, K.V., Servaes, H. and Tamayo, A., 2015. Social Capital, Trust, and Firm Performance: The Value of Corporate Social Responsibility during the Financial Crisis.European Corporate Governance Institute (ECGI)-Finance Working Paper, (446). Mirvis, P.H., 2012. Corporate Social Responsibility.The Encyclopedia of Human Resource Management: Short Entries, pp.153-159. Mousavi, Z., Beiranvand, F., Moeinfar, Z. and Amouzesh, N., 2013. Corporate Social Responsibility.Life Sci J,10(6s), pp.8-10. Ofodile, U.E., Altschuller, S.A., Dolize, A. and Fessler, M., 2012. Corporate Social Responsibility.The International Lawyer, pp.181-197. Pedersen, E.R.G. ed., 2015.Corporate social responsibility. Sage. Preuss, L., 2013. Corporate social responsibility. InEncyclopedia of corporate social responsibility(pp. 579-587). Springer Berlin Heidelberg. Ragas, M.W. and Culp, R., 2014. Corporate Social Responsibility. InBusiness Essentials for Strategic Communicators(pp. 109-122). Palgrave Macmillan US. Rossouw, D. and Van Vuuren, L., 2013.Business ethics. Oxford University Press. Schneider, A. and Schmidpeter, R., 2012. Corporate social responsibility.Verantwortliche Unternehmensfhrung in der Praxis, Berlin ua. Servaes, H. and Tamayo, A., 2013. The impact of corporate social responsibility on firm value: The role of customer awareness.Management Science,59(5), pp.1045-1061. Weiss, J.W., 2014.Business ethics: A stakeholder and issues management approach. Berrett-Koehler Publishers.